THE GALLERY.54 emerged from the rebranding of a business created back in 2019, in the Serra Gaúcha. For the creation of the new brand focused on offering the best furniture collection with Brazilian design from the country, we decided to bring the essence of the various Brazils that exist in Brazil.

Much beyond stereotypes, Brazilian culture in furniture design manifests through sophistication, timelessness, elegance, and exclusivity. These are the attributes we seek to exalt in every stage of the project.

Within this context, “The furniture that exudes Brazilian culture” was the slogan chosen to verbally identify the brand's positioning, which carries in each element of its visual identity aspects that refer to the aesthetic universe it proposes to be part of.