Brazil Without Hunger
Mercado Livre
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In partnership with the NGO Ação da Cidadania (“Citizenship Action”), Mercado Livre participated in the Brazil Without Hunger campaign and launched a donation project through its e-commerce to encourage society to donate food and help alleviate hunger in the country. We created a solidarity store within the site, and the value of each sale was converted into donations for the NGO, which allocates the resources to thousands of families in situations of hunger.